“Fairy Tales of the World” is a long-term project organized by Meridian. Its purpose it to create a picture book series, focusing on fairy tales, bedtime stories and other folklore.

Each book of this series is to gather beautiful stories, full of magic and wonder, from countries and cultures all around the world. All stories are to be selected and authored by local writers, and illustrated by local artists.

These books are to be published in China at first, their first audience will therefore be Chinese. However, in case of success, it is planned to produce other editions to be published in other countries and languages. In particular, an English-language publisher will be sought immediately after publication of the Chinese edition.

The books of this series are to be published at first under “traditional” printed shape, in high-quality format of paper and binding. However, other modes of publication will be used simultaneously, including (but not limited to) online e-books, smartphone format, etc.

Target Audience (Age Group)

These picture books are designed to be read mainly by children (from age 3 to 8 approx.), together with their parents. Audience could also include adults, for instance those eager to learn more about foreign cultures, or interested in illustration.

Downloadables

Fairy Tales – Project Requirements
Fairy Tales – Project Summary

Project Characteristics

• Art exhibitions, focusing on the stories and illustration published, will be held in Beijing, China, upon publication of the first Chinese edition.
• The marketing team of NewStar Press will conduct a media campaign in order to introduce the work of the illustrators to Chinese readers.
• Electronic book versions (downloadable and readable on all platforms, including smartphones, iPad, Kindle etc.) will be released simultaneously.